Professional Summary
US Coast Guard Licensed Captain, certified American Sailing Instructor, and sailing school manager with hands-on experience leading Lake St. Clair Sailing School across instruction, vessel operations, student certification, client service, sales, marketing, website management, SEO, scheduling, HR coordination, and payroll support. Logged approximately 418 days sailing with around 1,886 sailing hours. Seeking racing crew opportunities for continued education, competitive sailing experience, advanced sail trim, and race tactics development.
Sailing School Management & Operations
- Manage daily sailing school operations, including class calendars, charters, student communication, instructor coordination, and customer experience.
- Oversee HR-related responsibilities including captain/instructor coordination, onboarding support, staff expectations, schedule coverage, and performance communication.
- Coordinate payroll and payment tracking for instructors, captains, contractors, classes, charters, and operational expenses.
- Handle client and student relations from inquiry through enrollment, follow-up, class preparation, attendance, rescheduling, and post-class communication.
- Manage ASA student certification workflow, course records, certification readiness, exam coordination, and standards-based training expectations.
- Lead sales and revenue generation through phone inquiries, website leads, gift cards, charter bookings, student practice sessions, and course registrations.
- Direct marketing strategy including social media campaigns, flyers, email announcements, review requests, seasonal promotions, and local brand visibility.
- Maintain and update the school website, booking content, course descriptions, landing pages, contact information, and conversion-focused messaging.
- Manage SEO and local search visibility, including keyword-focused content, Google Business presence, review growth, service pages, and regional sailing school positioning.
- Coordinate sailboat maintenance, safety readiness, equipment checks, cleaning, repairs, rigging needs, and seasonal preparation to support safe instruction and charters.
Sailing & Instruction Experience
- Teach ASA 101, ASA 103, and ASA 104 courses through structured classroom and on-water instruction; certified to teach ASA 101, 103, 104, and 114.
- Provide practical training in sail handling, docking, anchoring, navigation, safety procedures, emergency response, VHF communication, and seamanship.
- Conduct onboard safety briefings, man-overboard drills, student evaluations, and instructional sailing charters on Lake St. Clair.
Core Sailing Skills
- Sail trim and boat handling
- Navigation, GPS, chart plotting, and dead reckoning
- Docking and close-quarters maneuvering
- Anchoring, mooring, and cruise planning
- Weather awareness and route planning
- Monohull and catamaran experience
Racing Crew Objective
Interested in crewing on racing sailboats to gain competitive sailing experience, continue professional development, improve race tactics knowledge, and contribute disciplined seamanship, safety awareness, and teamwork in a performance-focused crew environment.
